Huda Beauty Reveals Creamy Eyeshadow Palette at New York Fashion Week

The siren makeup trend takes the runway with a modern twist: a mix of bold red and nude lips that compliment deep, creamy shades to lift and sculpt the eye for the perfect amount of definition—as seen at La Quan Smith at New York Fashion Week for Fall/Winter 2024.

The beauty looks were created by makeup artist Raisa Flowers.
 
Backstage, Huda Beauty’s newest product—Creamy Obsession Eyeshadow Palettes—debuted on the models. Two options are available later this month in Greige or Brown.

 
‘I’m so beyond excited to reveal our new Creamy Obsessions Palettes – the most innovative formula we’ve ever created. They are so creamy, so easy to blend, super buildable, and so pigmented,” said Huda Kattan in a media statement. “To celebrate the launch, we also worked with one of my favorite designers, LaQuan Smith, at New York Fashion Week. It’s the second year we’ve worked with the iconic designer, and I’m so obsessed with the final glam. We went for an office siren makeup look – it’s so sexy, it’s so now. I recreated the runway look and it made me feel so pretty and confident but also super powerful.”

Huda Beauty is a leading influencer-led brand, as seen here.

Backstage at NYFW