The best fashion and beauty newsletters to subscribe to
Emails you’ll actually want to open.
I don’t know about you, but my inbox is an absolute wasteland (sometimes it even devolves into a hellscape, but I blame that on being an editor who receives roughly 5000 emails a day). So when a newsletter lands in my inbox that I actually feel compelled to open, I take notice.
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In the fashion and beauty spaces in particular – industries that entire publications like ours are built around – it’s very easy for your content to get lost in all the noise. It takes compelling writers, interesting takes and useful hacks to make a newsletter worth our while, and below we’ve rounded up 10 of our favourites.
Smooth Brain by Ali Whittle
Australian content creator Ali Whittle describes her newsletter Smooth Brain as “not-so-serious thoughts about things I see, feel, love, want, etc”. Expect curated gift and thrifting guides, reading lists and more.
smoothbrainthoughts.substack.com
The Review of Beauty by Jessica DeFino
Former US beauty journalist Jessica DeFino lifts the lid on the beauty industry, offering insightful commentary on skin, makeup and beauty trends. She encourages readers to scrutinise their beauty purchases and the industry’s influence.
jessicadefino.substack.com
Line Sheet by Puck
Line Sheet is a newsletter published by the American media company Puck. Written by Lauren Sherman, an esteemed fashion journalist who’s worked at places like Fashionista and Business of Fashion, it offers incisive reporting on all areas of the industry.
puck.news/newsletters/line-sheet
Gloss Etc by Sherine Youssef and Sarah Tarca
Gloss Etc is all the latest beauty news, product reviews and expert advice to your inbox each Thursday. It has the look and feel of a magazine beauty page, but the warmth and no BS advice you get from your best mates, the ones who’ll tell you if you’ve got lipstick on your teeth.
glossetc.co
Back Row by Amy O’Dell
Fashion journalist and Anna Wintour biographer Amy Odell offers a revealing look at the fashion industry through her Substack newsletter. It’s a must-read for fashion enthusiasts, providing in-depth analysis of both style and the inner workings of the industry.
amyodell.substack.com
Gumshoe by Harling Ross
Created by Man Repeller alumni Harling Ross Anton, Gumshoe contains expertly curated lists of all things fashion that have caught her eye. A must-read for any fashion girlie.
gumshoe.substack.com
Screenshot This by Zara Wong
Zara Wong is one of the most accomplished people in Australia’s fashion and beauty media industry. Her newsletter is a list of things she loves right now – what to read, watch, listen, buy and explore.
screenshotthis.substack.com
Things Worth Knowing by Farrah Storr
Farrah Storr, a journalist and former editor of Elle UK, covers pop culture, feminism, fashion and her own life in her Substack. She also heads up writer partnerships at Substack, so you know she’s well-versed in creating newsletters you actually want to open.
farrah.substack.com
Dear Dilate by Jade Fox
Australian writer and copywriter Jade Fox’s substack explores what it means to be a mother in our modern world, along with stylish recommendations and glimpses into the routines of seemingly put-together mothers.
deardilate.substack.com
Fashion Journal by us
Call us biased, but our weekly newsletters are pretty great. Sent out three times a week, you’ll find all the good stuff inside – profiles on local, emerging fashion labels, beauty and lifestyle deep dives and info about the latest fashion sales and events.
fashionjournal.com.au/subscribe/
For more Substack recommendations, head here.
