NFL-Themed Jewelry Collaboration
In a groundbreaking partnership, fashion jewelry leader BaubleBar is teaming up with WEAR by Erin Andrews, a trailblazer in female sports-licensed apparel. This October, the WEAR by Erin Andrews x BaubleBar collection will debut, marking the beginning of a multi-season collaboration to create co-branded merchandise spotlighting select NFL teams.
This collaboration builds on BaubleBar’s 2021 initiative, where they ventured into the sports domain with an NFL-themed jewelry collection. The upcoming range will blend BaubleBar’s renowned jewelry designs with a sporty twist, mirroring the WEAR by Erin Andrews aesthetic.
BaubleBar, established in 2011 by Amy Jain and Daniella Yacobovsky, has always championed individuality, evident in their innovative accessory designs. Erin Andrews, the brain behind WEAR, aims to seamlessly integrate fashion into team apparel, ensuring fans don’t compromise on style.
Kate Callahan, BaubleBar’s Chief Sales Officer, expressed her excitement about the partnership, emphasizing the fusion of top-tier fashion and sports enthusiasm.
